Pick a Spot Local - Executive Summary
Pick a Spot Local is a West Australian Company founded by a couple of future-focused small business colleagues in Perth, Western Australia who all share a passion for technology, innovation and local prosperity wherever local may be to you.
They knew six years ago that the inevitable digital revolution was going to be a massive game changer for leveraging smart brand awareness and taking customer loyalty to a whole new level of engagement touch-points. Exciting technology indeed! However, the team at Pick a Spot Local did not want new digital products for brand awareness to be an exclusive trend for those with deep pockets, but rather, a solution that offered a new degree of transparency, control & affordability so all SMEs/SMBs (small and medium enterprises/businesses) could take better control of their digital marketing. The team felt that there had to be a better way to keep things straightforward and local with the key question being, “Why does it always have to be a huge cost to set-up, and how can we be of help?”
What if we created digital tools that had the smallest possible outlay for users with a return or income generating platform to help strengthen their businesses?
The result is our first digital product offering, ScreenArt.
After years of development, troubleshooting, problem-solving and endless nights of coding, Pick a Spot Local's ScreenArt is now available to the world via sign-up to this website! It's still very much a work in progress as we continue to improve & add to this platform which, as a result, evolves with each new release. We do hope, that by signing-up and joining us on this journey, we can realise our vision for better local prosperity & reconnecting communities with their local businesses - wherever in the world you may be!
There are no lock-in contracts currently & the platform has a simple easy-to-use interface. Our unique point of difference is that up to 70% of all money spent on externally played advertising goes to the relative Screen Partners or digital signage owners.
Hopefully, the use of our platform will provide an added boost to local economies and the businesses that support them creating a world of opportunity in the process for hardware sales & installation, graphic design, IT support and ScreenArt account management. However, this can only happen with your sign-up and use of this platform!
Responding to revolution
The digital revolution, like every revolution, can be viewed either as a catastrophe or as a world of opportunity – depending on whether your allegiances lie with the old order or the new. Optimism is a prerequisite for survival.
Read more at https://knowledge.insead.edu/leadership-organisations/11-leadership-guidelines-for-the-digital-age-5516#wxjR0aqvEE8jAgB5.99
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